First Facebook “Want” Button Released by AddShoppers
by Jon West on February 20, 2012 2:29 pm
We’re excited to announce the highly anticipated release of new Facebook integrated “Want” and “Own” buttons.
Now customers can not only “Like” products, but let others know what they “Want” and “Own.” The opportunity for insights gleaned from this data is huge for retailers and we’ll help you make the most of it.
AddShoppers is the first social sharing platform to be fully integrated with Facebook’s new Want / Own actions for their Open Graph Timeline (backstory here). Just to be clear, we were approved by Facebook to use these Open Graph actions but this is not a “partnership” with Facebook nor is it an official button released by Facebook itself. These are the first buttons of their kind for use on public websites, not shops on Facebook.
Live examples:
Supercharged out of the box:
- Track Wants and Owns to revenue & conversions
- Pinpoint top performing products to market on Facebook
- Reward customers who share
- Easy 5-minute installation
- Free!
Just login to your merchant panel (or signup and we’ll automatically redirect you to the right page), then you just add the codes to display the buttons you want:
So what are you waiting for?
How AlevaStores.com tracks the impact of social sharing
by Jon West on February 19, 2012 9:48 pm
Check out Internet Retailer’s recent article on how AddShoppers has helped Aleva Stores increase social sharing and demistify its value: click right here.
IRWD 2012 = great success!
by Jon West on February 19, 2012 9:25 pm
It was a last minute decision to attend Internet Retailer’s Web Design conference in Orlando last week but WOW — I’m really glad I did. I was fortunate to meet a ton of great people. In no particular order:
I’ll be at Magento Imagine and IRCE a bit later this year. Should be fun!
Press Release: New social media analytics technology measures ROI for retailers
by Jon West on February 8, 2012 3:44 pm
Charlotte, NC – February 8, 2012 — AddShoppers launches new social commerce platform that tracks the ROI of social media traffic and significantly increases product sharing, free.
Now retailers can put a dollar amount to all types of social sharing. It’s simple to identify which social networks are driving the most sales. In addition you can analyze demographics at a product level. For example, Product A might be more popular among males aged 25-34 on Twitter while Product B is shared more on Facebook by females aged 35-45.
“After setting up AddShoppers and incentivizing people to share, we are already collecting extremely valuable data, driving new social conversations, and acquiring new customers at a nominal Cost Per Acquisition. AddShoppers brings Ecommerce social media marketing to a whole new level.” – Jed Young, Internet Marketing Manager at FairwayStyles.com
During their beta, AddShoppers’ new Social Promo Callout™ technology, increased Facebook Likes, tweets, and more by 30% on average. If a retailer chooses to offer a coupon for sharing, their customers are alerted by a callout tag that displays the applicable discount next to the sharing button of choice. After a customer shares, their friends can click through to view the product and share for their own discount.
Until now retailers were unable to analyze the worth of social sharing sources such as Facebook, Twitter, Google +1, and Pinterest in aggregate. AddShoppers is the first open social sharing service built from the ground up for eCommerce. With just 5 minutes of their time and a few snippets of javascript, retailers can be up and running.
AddShoppers is integrated with some of the top eCommerce platforms out of the box, including: Magento, Shopify, Volusion, Yahoo! Stores, and Big Commerce. Only sharing sources that make sense for retail such as Wishpot, Kaboodle, and Stumbleupon are integrated. AddShoppers’ Influencer technology is powered by Klout so retailers can sort by their most influential sharers. Sharing demographics are enhanced by Rapleaf and Facebook.
About AddShoppers
AddShoppers is an open social sharing platform built for retailers. We increase sharing with our — soon to be patented — Social Promo Callouts™ and measure success with just a few snippets of code, free. Everything is eCommerce specific, even our URL shortener — http://shop.pe.
Media Contact:
Jon West
press [at] addshoppers.com
http://www.addshoppers.com
http://www.twitter.com/addshoppers
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