I Got A Bad Review! Seven Rules for Responding to Negative Feedback, Featuring John Lawson, Part I

I Got A Bad Review!  Seven Rules for Responding to Negative Feedback, Featuring John Lawson, Part I
I Got A Bad Review!  Seven Rules for Responding to Negative Feedback, Featuring John Lawson, Part I

It happens to the best of us.   You work hard everyday to keep your customers or clients happy.   You have policies in place, your employees are trained, and you have good working relationships with your suppliers.   Despite all of this, some orders go disastrously wrong..and you do everything you can to fix it, but your customer is still peeved.   Or it could be that you are trying to simply follow a fair policy, like a return or cancellation, but the customer wants more than you are prepared to give.   Whatever the origination of the problem, the result is predictable…a bad review.

Press Release: AddShoppers Partners with Tealium Tag Management Solution

Press Release: AddShoppers Partners with Tealium Tag Management Solution
Press Release: AddShoppers Partners with Tealium Tag Management Solution

Tealium clients are now empowered with the fully integrated AddShoppers onsite commerce marketing platform that boosts conversion rates, captures rich customer data, increases customer referrals, drives up AOV, and more.  The AddShoppers technology is compatible with any eCommerce platform, and the new integration allows Tealium marketers to launch the platform on their own site by simply turning on the AddShoppers codes

The New AddShoppers HQ Makes Everyone Feel at Home

The New AddShoppers HQ Makes Everyone Feel at Home
The New AddShoppers HQ Makes Everyone Feel at Home

For the last two years, our Charlotte home has been a high-tech business incubator shared with a dozen or so other businesses.  However, with our exponential growth over the last six months, the management team at AddShoppers realized we were all going to be working elbow to elbow, and so they started looking for a new company home.   

AddShoppers IRCE 2015 Wrap Up

AddShoppers IRCE 2015 Wrap Up
AddShoppers IRCE 2015 Wrap Up

The AddShoppers Team headed out last week for the 2015 Internet Retailer Conference & Exhibition (IRCE) at McCormick Place in Chicago.

 

Held annually, IRCE is one of the go-to events for over 10,000 retailers, technology vendors, designers, and suppliers to the e-commerce trade.   Over 600 companies host displays in the 250,000 square foot exhibit hall, and running concurrently are several educational tracks designed to share best practices, case studies, and emerging technologies.   On top of all that, there are many off-site networking events, and of course, parties!  

4 Marketing Strategies to Get Your Creative Energy Flowing

4 Marketing Strategies to Get Your Creative Energy Flowing
4 Marketing Strategies to Get Your Creative Energy Flowing

Being a startup owner adds numerous additional strains on your daily work schedule, oftentimes extending all the way through your daily life as well. What options do we have as startup owners, to attract new customers without spending all of our time doing just that? What kind of a campaign strategy do we need to adopt in order to manage our business equally across all areas.

Partner Spotlight: Bigcommerce Enterprise

Partner Spotlight: Bigcommerce Enterprise
Partner Spotlight: Bigcommerce Enterprise

Our partner, Bigcommerce, has launched their Enterprise solution designed specifically for high volume businesses. It is a powerful, flexible upgrade from their existing platform and the premium features are customized to fit individual clients for a more streamlined user experience.

4 Stupid Mistakes You Should Avoid in Social Media

4 Stupid Mistakes You Should Avoid in Social Media
4 Stupid Mistakes You Should Avoid in Social Media

The digital marketing world has reached the stage where integrating a social media network for your business is no longer optional. It has evolved from something that was “nice to have” to a business necessity. Savvy marketers recognize this global impact of social media and its power to establish online presence, engage potential customers, and build influence.

7 Ways to Re-Think Your Work Commute

7 Ways to Re-Think Your Work Commute
7 Ways to Re-Think Your Work Commute

We all have the same goal when it comes to going to work: get there on time. There’s so much happening in the morning that the commute to work can be the most stressful part of your morning. In fact, depending on distance and your type of commute, most people will feel significant stress or anxiety over their daily work commute, whether it’s early in the morning or coming home for dinner time.

8 Brain Foods to Fuel Your Day

8 Brain Foods to Fuel Your Day
8 Brain Foods to Fuel Your Day

With summer right around the corner, I know many of you (myself included) are trying to eat healthier. It’s a difficult thing to do, especially with a full-time job. But when you’re running your own business, it can feel almost impossible. Whether your reasons are weight loss or just feeling better, I know getting motivated can be difficult...